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Yes Theory: “The true path to creativity is to put yourself in situations that are unusual to you” - The Hustle
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From terror to bliss: Former McGill student gets Will Smith to bungee jump on YouTube | CityNews Calgary
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EP (44) Matt Dajer: How A summer project launched the popular YouTube channel known as Yes Theory — Andrea Lynett
![McGill News Magazine on Twitter: "Matt Dajer, BA'14, Thomas Brag, BCom'15, and the other members of the Yes Theory, a YouTube sensation, regularly push themselves and others to "seek discomfort." For instance, McGill News Magazine on Twitter: "Matt Dajer, BA'14, Thomas Brag, BCom'15, and the other members of the Yes Theory, a YouTube sensation, regularly push themselves and others to "seek discomfort." For instance,](https://pbs.twimg.com/media/DqR99awXgAECqQ1.jpg)
McGill News Magazine on Twitter: "Matt Dajer, BA'14, Thomas Brag, BCom'15, and the other members of the Yes Theory, a YouTube sensation, regularly push themselves and others to "seek discomfort." For instance,
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